professional podcast production
 
   
 
 

 
 


Case Study
Department of Health


The nationwide Dignity in Care campaign aims to put dignity and respect at the heart of care services.

Over 23,000 people involved in care have joined the campaign as 'dignity champions' and the Department of Health wanted to capture their voices to spread news about their work and encourage others to join.

We were commissioned to create three direct vox-pop style videos, each answering one key question relating to the work of dignity champions. They are branded with the campaign colours and have a clean and simple look to match the strong key messages.

Here are two of them.

 

 

 


Read more case studies: how to podcast using other formats.

 
 


Video solution


 

Format: Three short videos in vox pop format. Three longer videos in interview format.

Voices: Dignity champions and senior care professionals

Length of podcasts: 3-7 minutes each

Number of podcasts: 6

Sonic branding: No

Distribution: Website, newsletters, video hosting sites

 

 


 

 

 

The three longer videos we created
featuring in-depth interviews with senior care professionals are being used in staff training.